Digital Marketing 4: Content Planning & Social Media Strategy

Jun 18, 2021 10:00 AM


Join LAFIC at this workshop for your final lessons on digital marketing.

Content Planning: Businesses will learn how to plan content as a long-term gain to ultimately keep their readers glues to their content and increase for an extended period. Businesses will also learn how important mobile marketing is to their online business.

Social Media Marketing: Learn the art and science behind creating YouTube advertising and laser target your audience. You will also learn how to create your social media strategy.

In this session you will learn:

• Find keywords that work for your business and products

• Optimise content on your website

• Optimise your social channels

• Marketing on Twitter, Snapchat and TikTok

Please Note:

You are advised to attend all four sessions to get the best out of the training.


This event is funded by London South Bank University, Greater London Authority and European Regional Development Fund. Eligibility criteria apply. Businesses must:

  • Be registered within Greater London
  • Have an annual turnover below £43m
  • Have less than 250 employees
  • Be 'AgriFood' businesses: a company which offers products or services around agriculture, horticulture, and food and drink manufacture, processing, distribution and technology.

If you do not meet this criteria, we reserve the right to cancel your ticket.

Terms & Conditions

This event is organised by the LAFIC programme. LAFIC provides free business and innovation support to SMEs (small to medium enterprises) meeting the above criteria. Each registered LAFIC member receives 12 hours of webinar or event access.

If you have already exceeded your 12 hour limit for LAFIC events, we reserve the right to cancel your ticket or place you on a waitlist.

By registering for this event, you're expressing your interest in joining the LAFIC programme and are agreeing to eligibility checks. You will be contacted by the organisors.  You are also agreeing to our privacy policy.

Date & Time

Friday, June 18, 2021
10:00 am
1:00 pm



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