Join LAFIC at this workshop to learn how to make the content your customers want to see, and how it can help other aspects of your online presence.
Google Tools & Content Planning: This workshop covers why focusing on a content marathon, not a sprint, is a good thing for your marketing. the business will learn how to create long-term content planning which helps you build your brand and create a sustainable and successful business.
Social Media Marketing: Just who are your customers? Learn how to research their needs and preferred platforms. Find out what resonates best and listen out for their pain points using social listening tools.
• Gain insights with social research
• Build customer personas
• Optimise Twitter, Snapchat and TikTok accounts
• Planning your content for the next year
• Creating content that improves ranking and findability
You are advised to attend all four sessions (1-4) to get the best out of the training.
This event is funded by London South Bank University, Greater London Authority and European Regional Development Fund. Eligibility criteria apply. Businesses must:
If you do not meet this criteria, we reserve the right to cancel your ticket.
This event is organised by the LAFIC programme. LAFIC provides free business and innovation support to SMEs (small to medium enterprises) meeting the above criteria. Each registered LAFIC member receives 12 hours of webinar or event access.
If you have already exceeded your 12 hour limit for LAFIC events, we reserve the right to cancel your ticket or place you on a waitlist.